Marketing & Content Associate
MuniPaaS produces a steady stream of client-facing materials proposals, presentations, quotes, case studies, and sales assets. The content is usually solid. The polish, consistency, and brand presence are not always where they need to be.
This role is about fixing that gap and building the kind of market presence that reflects the quality of work we actually deliver.
As Marketing & Content Associate, you will be the person who makes MuniPaaS look as good as it performs. You will own the LinkedIn presence, produce branded creative content, and put a professional finish on the client-facing materials that the sales and delivery teams produce.
You will work closely with the Managing Director and have real visibility into the business, the clients, and the work.
This is a hands-on role. You will be producing content and materials directly, not briefing agencies or managing vendors.
You should be comfortable using AI tools like Claude and ChatGPT as part of your daily workflow to accelerate output, and applying strong editorial judgment to make sure the result is always on-brand and worth sending.
What You Will Do
Brand & Creative Materials
- Own the MuniPaaS Canva workspace and build branded templates for:
- Presentations
- One-pagers
- Quote documents
- Proposals
- Social graphics
- Ensure all client-facing materials are visually consistent and reflect the MuniPaaS brand through:
- Design and produce sales assets including:
- Capability one-pagers
- Service brochures
- Case study layouts
- Event leave-behinds
- Refresh and maintain existing templates as the brand evolves, ensuring the team always has current, ready-to-use assets
LinkedIn & Social Content
- Own the MuniPaaS LinkedIn presence by planning, writing, and publishing a consistent stream of content covering:
- Project wins
- Team updates
- Thought leadership
- Industry commentary
- Write content that is direct, credible, and speaks to a municipal government audience
- Monitor engagement and adjust the content mix based on what is working
- Support the Managing Director’s LinkedIn presence with:
- Content ideas
- Draft posts
- Scheduling support
Deliverable Polish & Support
- Review and polish client-facing deliverables produced by the team, including:
- Quotes
- Proposals
- Presentation decks
- Executive summaries
- Reformat or redesign existing documents that are content-complete but need a professional finish before going to clients
- Apply the MuniPaaS brand to ad hoc materials including:
- Conference submissions
- Partner profiles
- Award entries
- Similar outputs
- Identify recurring content needs and proactively build reusable assets so the team spends less time formatting and more time delivering
Creative Writing & Content
- Write short-form content across multiple formats including:
- LinkedIn posts
- Website copy
- Email blurbs
- Event descriptions
- Team announcements
- Draft case study narratives based on input from the delivery team, capturing:
- What was built
- The business problem solved
- The impact delivered for the municipality
- Use AI tools actively to:
- Generate first drafts
- Explore content angles
- Speed up content production
- Apply editorial judgment to ensure everything reads as MuniPaaS
What You Bring
Required
- 1 to 3 years of experience in marketing, content, communications, or a related creative role
- Strong writing skills - you can write:
- A polished LinkedIn post
- A concise executive summary
- A professional client-facing blurb
- Clear and intentional marketing copy
- Proficiency with Canva - you can produce clean, branded documents and graphics without requiring a designer’s help
- Active use of AI content tools including:
- Claude
- ChatGPT
- Similar generative AI tools
- Strong editorial judgment to know when content is ready and when it needs refinement
- A good eye for design consistency -you notice when something looks off and know how to fix it
- Organized and reliable - you can manage multiple concurrent tasks, meet deadlines, and follow through without requiring constant oversight
Strong Assets
- Experience in a B2B, professional services, or technology environment
- Understanding that marketing in a consulting business supports:
- Sales
- Relationships
- Credibility
- Trust-building
- Familiarity with LinkedIn content strategy for either:
- A company brand
- An executive personal brand
- An interest in:
- Public sector
- Government technology
- Municipal operations
- Urban services
- Experience formatting or redesigning:
- Word documents
- PowerPoint presentations
- PDF proposals
- Executive presentation materials
- Comfort working in a fast-moving environment where priorities shift and the work is highly collaborative
